I'm looking forward to bingeing on this. I read the first couple of chapters and enjoyed them a lot, but haven't found the time to keep up with the series. Now that it's all out there I'll aim to dive in sooner rather than later.
Also, I wasn't sure if you knew this already, but just in case: you can plug your Substack into Google Analytics and therefore benefit from that enhanced data.
OK I figured it out! (Without falling down the UA vs GA4 rabbit hole). I created a new property, with both UA and GA4, and then added the UA tag (different than the one I was already using for my regular website) to Substack and now I'm getting the Analytics data!
Nice! It's definitely worth having. I had a weird spike of traffic a few months back which I couldn't explain in Substack's analytics, but over on GA I was able to trace the referral back to Kieron Gillen's newsletter, where he'd kindly linked to me. Handy!
I don't know if I set it up at all, other than entering the UA code into Substack. I'll take a look on the GA end and figure out how to get it to start pulling the data, thanks!
I'm looking forward to bingeing on this. I read the first couple of chapters and enjoyed them a lot, but haven't found the time to keep up with the series. Now that it's all out there I'll aim to dive in sooner rather than later.
Also, I wasn't sure if you knew this already, but just in case: you can plug your Substack into Google Analytics and therefore benefit from that enhanced data.
Thanks Simon!
I have my Google Analytics tag in Substack but haven't figured out why none of that data is showing up in GA.
Oh, weird! Did you set up a Universal Analytics or Google Analytics 4 property? I think Substack currently still only supports the older UA version.
OK I figured it out! (Without falling down the UA vs GA4 rabbit hole). I created a new property, with both UA and GA4, and then added the UA tag (different than the one I was already using for my regular website) to Substack and now I'm getting the Analytics data!
Nice! It's definitely worth having. I had a weird spike of traffic a few months back which I couldn't explain in Substack's analytics, but over on GA I was able to trace the referral back to Kieron Gillen's newsletter, where he'd kindly linked to me. Handy!
Ooh nice! He is one of my favorite comic writers!
Same. It was quite exciting. :P
I don't know if I set it up at all, other than entering the UA code into Substack. I'll take a look on the GA end and figure out how to get it to start pulling the data, thanks!